Understanding Trial Packs and Intro Offers

A trial pack or intro offer is a short-term, affordable package designed to give new prospects a chance to experience your studio before committing to a full membership. These offers are crucial as they:

• Reduce the barrier to entry for new prospects.

• Make it easier for them to experience your services.

• Provide an opportunity to showcase your classes, instructors, and community.

Once prospects experience the value you provide, they're far more likely to upgrade to a recurring membership or larger pack. Promotional trial packs often attract more first-time visitors, making them an essential part of your sales funnel.

Setting Up Trial Packs on Kenko

1. Create a Credit Pack: While creating a credit pack, scroll down to see the trial membership toggle.

2. Activate Trial Membership: Turn this setting on to classify the credit pack as a trial membership.

3. Configure Global Settings: Once you've created all your trial packs, head over to global settings to limit how many trial packs can be purchased by a single member.

4. Adjust Payment Settings: Click on payments and scroll to the bottom to see the global trial pack settings.

5. Set Purchase Limits: If you've created multiple trial memberships, you may want to limit how many a single member can purchase. This prevents anyone from taking undue advantage of the discounted rate.

6. Define Restrictions: You can define how many trial packs a member can purchase, the period of time the limit applies, and whether it applies to a single location, an entire region, or the entire business.

And just like that, your trial packs are ready to go!