# Marketing > **Source**: [Kenko](https://bookee.portal.trainn.co/9F1gErfImao-marketing) > >

Power up your marketing!

Unlock the potential of our powerful marketing features to achieve your business goals faster!

## Browse Collection 1. [Step-by-Step Guide to Understand Journeys](https://bookee.portal.trainn.co/9F1gErfImao-marketing/oarmcAuVXJ8-step-by-step-guide-to-understand-journeys.md) (Video) 2. [Creating Event-Based Automation with Intro Offer](https://bookee.portal.trainn.co/9F1gErfImao-marketing/mxsHS1dBq84-creating-event-based-automation-with-intro-offer.md) (Video) 3. [Journeys | How To Build An Intro Offer Automation!](https://bookee.portal.trainn.co/9F1gErfImao-marketing/keAtNx2Ta9o-journeys-how-to-build-an-intro-offer-automation.md) (Video) 4. [ Guide to Setting Up the Lead Nurture Journey Template](https://bookee.portal.trainn.co/9F1gErfImao-marketing/eQp6omE66Cs-guide-to-setting-up-the-lead-nurture-journey-template.md) (Video) 5. [Guide to setting up Google review Journey template](https://bookee.portal.trainn.co/9F1gErfImao-marketing/zbpPABzLlu8-guide-to-setting-up-google-review-journey-template.md) (Video) 6. [ Guide to Setting Up the Milestone Journey Template](https://bookee.portal.trainn.co/9F1gErfImao-marketing/g3TknE94wV8-guide-to-setting-up-the-milestone-journey-template.md) (Video) 7. [Creating Email Templates: A Step-by-Step Guide](https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide.md) (Video) 8. [Setting Up Announcements for Marketing and Promotions](https://bookee.portal.trainn.co/9F1gErfImao-marketing/w1JGoWLq9Uo-setting-up-announcements-for-marketing-and-promotions.md) (Video) --- # VIDEO: Creating Email Templates: A Step-by-Step Guide ## METADATA - id: wpEbtEgkukJhl6u6O2Vu9w - type: video - source: Kenko - content_url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide - collection_url: https://bookee.portal.trainn.co/9F1gErfImao-marketing ## TRANSCRIPT - time: 00:00 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=0 text: Hi everyone, in today's video we'll explore how to use email templates effectively. - time: 00:06 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=6 text: This is the first step to have in place before you begin creating any emails for - time: 00:11 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=11 text: your journey automations or campaigns. - time: 00:13 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=13 text: I guide you through how you can create professional emails quickly and efficiently. - time: 00:18 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=18 text: Let's begin by navigating to the marketing module and - time: 00:21 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=21 text: then clicking on email templates. - time: 00:24 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=24 text: The best practice is to maintain four essential email template types, - time: 00:28 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=28 text: a welcome email or an introductory email for your studio, - time: 00:32 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=32 text: a template for promotions and offers, a standard brand email template, - time: 00:36 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=36 text: and a template for your intro offer. - time: 00:39 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=39 text: Having these four templates will help your team create consistent and - time: 00:42 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=42 text: professional emails with minimal effort. - time: 00:45 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=45 text: So let's start by creating a new template. - time: 00:48 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=48 text: Kick the new template button and now you can access our layout library - time: 00:52 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=52 text: where you will see seasonal email templates at the top, - time: 00:55 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=55 text: which you can use for any occasion. - time: 00:56 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=56 text: I highly recommend using the 1-3-1 layout. - time: 01:00 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=60 text: This is a versatile template that offers the perfect balance of content - time: 01:05 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=65 text: sections and call to action button placement. - time: 01:07 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=67 text: The 1-3-1 template includes a proper header section for your main message. - time: 01:14 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=74 text: It has a three column layout for featuring your content and - time: 01:18 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=78 text: a closing section that ties everything together. - time: 01:20 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=80 text: This structure works exceptionally well for showcasing multiple classes, - time: 01:25 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=85 text: promotions and announcements. - time: 01:28 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=88 text: Let me show you how you can personalize this template. - time: 01:39 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=99 text: You can start with your brand logo at the top. - time: 01:42 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=102 text: You can simply drag and drop the image container from the right side bar - time: 01:46 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=106 text: and simply paste it into the section that you want to add. - time: 01:49 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=109 text: You can delete sections by just clicking on them and - time: 01:53 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=113 text: using the delete button here. - time: 01:54 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=114 text: You can add colors to the section by just clicking on the row here. - time: 01:59 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=119 text: Let me show you how you can do that. - time: 02:02 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=122 text: Navigate to the row. - time: 02:04 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=124 text: In row properties, - time: 02:05 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=125 text: you can choose a background color that is according to your branding guidelines. - time: 02:10 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=130 text: And next you can upload images that you want by just clicking on the image - time: 02:15 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=135 text: container here and then clicking on upload. - time: 02:19 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=139 text: This will open up your library where you can choose the image that you want to - time: 02:23 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=143 text: add and choose to open it and - time: 02:25 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=145 text: the builder will immediately add the image into the image section. - time: 02:29 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=149 text: You can also edit the buttons by clicking on any button and - time: 02:34 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=154 text: you can customize the color for the button and you can even add the URL to it. - time: 02:39 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=159 text: Let me show you how you can add a button. - time: 02:41 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=161 text: Simply drag and drop the button and - time: 02:43 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=163 text: place it in the section where you want to add it. - time: 02:46 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=166 text: Then click on the button here and here you can face the URL. - time: 02:49 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=169 text: This will take people to the page you want to point them to. - time: 02:52 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=172 text: And you can simply copy and paste the URL you want to direct them to. - time: 02:56 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=176 text: In my case, I'm taking them to the scheduling page. - time: 02:58 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=178 text: You can even choose the background of the button color based on your - time: 03:02 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=182 text: branding guidelines. - time: 03:03 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=183 text: In my case, I would choose a black color or - time: 03:05 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=185 text: a blue color which is according to my brand guidelines. - time: 03:09 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=189 text: Now make sure and back to the background colors match your brand and - time: 03:13 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=193 text: the text clearly indicates the action to be performed. - time: 03:16 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=196 text: You can edit the button text by clicking on the button here. - time: 03:24 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=204 text: Our email builder includes powerful AI tools that can enhance your content. - time: 03:29 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=209 text: To use it, just simply click the text section that you have written. - time: 03:33 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=213 text: And once it opens up, you will see a wand icon here, - time: 03:37 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=217 text: which indicates smart text. - time: 03:39 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=219 text: This can fix spelling, grammar, adjust tone, and - time: 03:43 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=223 text: even summarize the content. - time: 03:46 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=226 text: Let me show you how that works. - time: 03:53 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=233 text: You can see that the smart text has worked and - time: 03:56 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=236 text: it has modified the content here by checking it for grammar and tone. - time: 04:02 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=242 text: You can even use AI to generate images. - time: 04:06 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=246 text: This is a very neat feature when you need quick and professional visuals. - time: 04:11 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=251 text: Simply enter a descriptive prompt and choose your preferred style. - time: 04:15 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=255 text: You can hit generate images here and key in your prompt and - time: 04:19 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=259 text: then navigate to next and the rest of the activity is done by the image builder. - time: 04:24 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=264 text: It creates the full images. - time: 04:26 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=266 text: So I highly recommend you using the AI image generator - time: 04:31 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=271 text: when you need visuals on a timely manner. - time: 04:36 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=276 text: Before finalizing your email template, proofread all the content, - time: 04:40 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=280 text: test every button link, and - time: 04:42 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=282 text: verify the image formatting is as per your brand guidelines. - time: 04:46 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=286 text: And ensure every other element and - time: 04:49 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=289 text: visual in the email is consistent to your branding. - time: 04:52 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=292 text: Let me show you some practical examples of templates I have created. - time: 04:59 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=299 text: The first is our promotional template. - time: 05:05 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=305 text: This uses a clean one card layout. - time: 05:08 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=308 text: It features a single compelling image and - time: 05:12 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=312 text: it can include one particular offer section. - time: 05:15 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=315 text: Where you can spotlight everything that you need to showcase about the offer that - time: 05:20 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=320 text: you're running. - time: 05:21 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=321 text: And then it ends with an instructor spotlight that links to their scheduling page. - time: 05:26 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=326 text: This is the most popular instructor at our studio. - time: 05:29 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=329 text: So it's strategically placed at the bottom as a footer in the email. - time: 05:33 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=333 text: Next, let me show you our welcome email template. - time: 05:39 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=339 text: This opens up with a brand tagline and - time: 05:43 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=343 text: it shows visuals of our studio to create a warm and familiar feeling. - time: 05:48 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=348 text: It delivers a warm welcome message and - time: 05:50 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=350 text: highlights two of our featured classes at the studio. - time: 05:54 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=354 text: It includes clear call to action buttons and - time: 05:57 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=357 text: also prompts for viewers to download our app for staying connected with us. - time: 06:02 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=362 text: And it also features an introductory offer section. - time: 06:05 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=365 text: So this is a very solid welcome email template. - time: 06:08 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=368 text: So I hope these were useful for you. - time: 06:11 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=371 text: Today we covered using the email builder's drag and drop interface. - time: 06:16 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=376 text: How we leverage AI for content and image generation within email templates. - time: 06:20 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=380 text: And creating some essential templates for your studio. - time: 06:24 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=384 text: Remember to maintain four key templates. - time: 06:26 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=386 text: That is the welcome email template, the promotional email template, - time: 06:30 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=390 text: a standard email template for your brand, and an intro offer template. - time: 06:34 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=394 text: These templates will serve as brand emails that you can easily edit and - time: 06:40 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=400 text: use in your journeys and campaigns with minimal effort. - time: 06:43 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=403 text: I hope you have a great time building your own emails and - time: 06:47 url: https://bookee.portal.trainn.co/9F1gErfImao-marketing/sV5L3HAi8Zo-creating-email-templates-a-step-by-step-guide?start_time=407 text: expanding your template library. ## SUMMARY ### **Why should you be creating email templates?** Email templates are a reliable way to ensure consistent and professional customer communication. Think of them as your pre-designed communication building blocks. They simplify creating emails for journeys & campaigns, making it easy for your team to maintain a polished, cohesive brand voice. **The Four Essential Email Templates** Let's explore the key templates that will form the foundation of your email communications: **1. Welcome Email Template** Make an unforgettable first impression! This template introduces new customers to your studio with warmth and personality. Your digital handshake sets the tone for your relationship with customers. **2. Promotional Email Template** Share your exciting offers and events with style. This template includes strategically placed sections for: - Eye-catching promotional details - Clear pricing information - Compelling call-to-action buttons **3. Standard Brand Template** Your go-to template for everyday communications. Perfect for studio updates, announcements, and regular newsletters that your team can easily customize while maintaining brand consistency. **4. Intro Offer Template** This template showcases your best introductory deals to attract new customers. It highlights your unique value proposition and makes it irresistible for prospects to sign up. ### **Features within the email template builder** The drag-and-drop email builder makes template creation a breeze. Here's what you'll love: - **Layout Library** : Browse through professional pre-designed layouts, including our recommended "1:3:1 Layout" that perfectly balances content and calls to action - **Customization Tools** : Easily adjust images, text, colors, and fonts to match your brand identity - **AI Assistance** : Polish your content with built-in AI tools for grammar checking, tone control, and AI image generation ### **Step-by-Step Guide for Template Creation** We recommend using the 1:3:1 layout from the Kenko layout library to build your branded email template. **1. Set Up Your Brand Elements** To establish brand recognition, begin by prominently positioning your logo at the top of your template. Next, use the color picker to apply your signature brand colors throughout the design. Choose fonts that align with your brand personality—whether modern and sleek or warm and approachable. **2. Add Compelling Visuals** Make your template visually engaging by uploading high-quality images from your studio's library. For additional graphics, take advantage of the AI image generator to create professional visuals quickly. Remember to optimize all images for proper sizing and loading speed to ensure the best viewing experience for your recipients. **3. Create Engaging Buttons** Design eye-catching call-to-action buttons that guide your readers toward important actions. Take time to customize the button text and colors to match your brand while ensuring they stand out. Before finalizing, carefully verify that all button URLs direct to the correct landing pages. **4. Review and Test** Complete a thorough quality check of your template by verifying all links are functional and properly connected. Carefully proofread your content for any typos or grammatical errors. Finally, review the overall design to confirm brand consistency across all visual elements, including images, colors, and spacing. **Examples of Effective Templates** - **Promotional Template:** This template features a clean layout with a large image, a section for highlighting offers, and a footer with an instructor spotlight or call to action. - **Welcome Email Template:** This template includes a friendly introduction, visuals of your studio, highlights of featured classes, and clear buttons to guide recipients to download your app or book their first class. **Conclusion** With email templates in place, your team can create professional, consistent emails that resonate with your audience. The best part? Once set up, these templates make your communication workflow incredibly efficient. Remember: Great email templates are like having a professional communication assistant – they help you maintain quality while saving time. Start building yours today! Start building your email templates today!